Goals

The following goal statements and strategies have been developed in order to achieve the following:

• Visibility and recognition
• Financial stability
• Excellence
• Growth
• Efficiency
• Stewardship
• Ethical practices
• Continuous improvement
• Effectiveness
• Permanence

Goal Number One
To become a recognized and visible resource for the Royal Oak community.
Strategy: Create and implement a comprehensive marketing plan.

Goal Number Two
To exemplify fund-raising and grant-making excellence and to promote strategic philanthropy.
Strategy: Develop and implement fund-raising, grant-making, and evaluation guidelines using best practices.

Goal Number Three
To achieve financial stability by increasing the assets to $1,000,000 by December 31, 2007.
Strategy: Create and implement a comprehensive fund-raising plan using a variety of fund-raising mechanisms (i.e., direct mail, annual giving, foundations, corporations, major gifts, special events, gifts in-kind, and planned giving).

Goal Number Four
To commit to continuous improvement and growth of the committee.
Strategy: Establish and implement a sound investment policy and stewardship plan. Conduct annual review of the Foundation's strategic plan.

Goal Number Five
To ensure resources for future community needs.
Strategy: Create and implement a plan to build an endowment fund.